Influencers in Dubai to Receive Dhs150 Million Government Support Fund: A Game-Changer for Content Creators


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The Dubai government has earmarked a substantial Dhs150 million to bolster the thriving community of Influencers in Dubai. This announcement, made during the 1 Billion Followers Summit organized by the New Media Academy, signifies a paradigm shift in the recognition and support extended to content creators in the region.

In this blog post, we will delve into the implications of this generous fund allocation, exploring how it will reshape the landscape for Influencers in Dubai.

Influencers in Dubai

The Genesis of Support:

His Highness Sheikh Mohammed bin Rashid Al Maktoum, the Vice President and Prime Minister of the UAE and Ruler of Dubai, unveiled this visionary initiative during the summit. Emphasizing the role of media in reflecting community values and aspirations, Sheikh Mohammed outlined the significance of influencers in portraying the UAE’s story globally. The Dhs150 million fund is poised to play a pivotal role in supporting content creators and establishing a permanent headquarters for influencers, ensuring year-round assistance.

Influencers in Dubai

Influencers in Dubai: A Global Showcase:

The government’s commitment to allocating substantial resources to influencers reflects a strategic vision to leverage their content creation as a tool for global storytelling. Influencers are seen as key ambassadors, showcasing the rich tapestry of traditions, cultural achievements, and the creative spirit of new generations. With this fund, the Dubai government is taking tangible steps to boost creative talents, contributing to the UAE’s influential global media presence.

The Dhs150 Million Fund:

At the heart of this initiative lies a fund valued at Dhs150 million, dedicated to supporting content creators. This financial injection presents unprecedented opportunities for influencers to expand their businesses and elevate their content to international standards. The fund’s primary objective is to support the development of creative and impactful content, enabling creators to penetrate global markets. This forward-looking approach aligns with the UAE’s commitment to fostering a digital media sector that not only reflects its cultural richness but also contributes significantly to the global conversation.

Strategic Collaboration for Sustainable Growth:

The collaboration between the UAE Government Media Office and the New Media Academy is a testament to the concerted efforts aimed at nurturing influencers and content creators. By bringing together the top influencers and providing them with a platform to create high-quality content, this collaboration seeks to align the efforts of influencers with sustainable development goals. The support from this fund is not merely financial; it extends to providing influencers with opportunities to gain expertise, acquire new skills, and receive technical support, thanks to strategic partnerships with industry giants like Google and Facebook.

A Catalyst for Transformation:

The Dhs150 million fund serves as a catalyst for transformative change in the digital media sector of Dubai. As influencers receive comprehensive support, they are better equipped to innovate, push creative boundaries, and make a meaningful impact on a global scale. This initiative is not just about financial aid; it’s about empowering influencers to become torchbearers of Emirati culture and creativity in the digital realm.


In conclusion, the Dhs150 million government support fund for influencers in Dubai marks a historic moment in the evolution of the digital media landscape. This forward-thinking initiative underscores the Dubai government’s commitment to fostering creativity, amplifying cultural narratives, and positioning influencers as powerful agents of global influence. As influencers in Dubai embark on this exciting journey supported by substantial resources, we can anticipate a new era of groundbreaking content that not only captivates local audiences but resonates globally, further solidifying Dubai’s position on the world stage.

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