The Diwali in Dubai will be glittering more than ever before, and not only with lights and lanterns. As the gold prices have gone beyond AED 500 per gram of 24-carat gold, the city is becoming a gold rush for shoppers. This Festival of Lights comes with glamorous offers, huge raffles, and special offers that one can find by spending gold.
Between October 17 and 26, locals and visitors will have the opportunity to participate in numerous campaigns and raffles arranged by the Dubai Festivals and Retail Establishment (DFRE), where people may receive jewellery vouchers, gold bars, and various other prizes. And this is how you can participate in the festivities—and perhaps grab some of the glittering prizes.
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Win Jewellery Vouchers worth AED 150,000
Dubai Jewellery Group has also introduced its festive Shine with Prosperity campaign, which presents a golden opportunity to win big for the shoppers. Those who make purchases to the value of AED 1,000 and above at the participating jewellery stores will automatically be entered in a competition where 30 lucky winners will have AED 150,000 worth of vouchers to share.
To further bring the glitz, visitors who purchase AED 4,000 or above on individual jewellery items will get free gold coins, and stores are also offering a discount of up to 70 percent on diamond and pearl jewellery collections. Exchanges of old gold are also being done with zero deduction at many outlets, so it is the best time to upgrade your collection during the Diwali time.
Gold Coins and Bars at Dubai Gold Souk Extension
The Dubai Gold Souk Extension in Deira is providing the shoppers with a golden opportunity. You can win gold coins and bars when you spend AED 500 or above during the period of October 10 through 26. Long lanes of the souk have festive collections, appealing prices, and the undeniable Diwali atmosphere, which makes it a place to visit during gold season.
Win AED 100,000 in Gold Vouchers at Shopping Malls
The Dubai Shopping Malls Group (DSMG) has implemented an indoor city-wide campaign, Shop, Scan, and Strike Gold. Customers with a spending of AED 200 and above in the participating malls will automatically be subjected to a draw to win AED 100,000 in gold vouchers, which will be divided among 20 fortunate individuals between the 13th and 26th of October.
The malls that will be participating will be Al Ghurair Centre, Arabian Centre, Bay Avenue Mall, Festival Plaza, Silicon Central, and Times Square Centre, among other malls.
Instant Gold Prizes with Scratch Cards
Centrepoint is sustaining the hype with immediate wins. During the period of October 15 and 28, customers with a minimum AED 300 purchase between Centrepoint locations in City Centre Deira, Ibn Battuta Mall, Oasis Mall Dubai, and BurJuman Mall will be given scratch-and-win cards, which will provide them with an opportunity to win instant gold prizes immediately.
Get Gold with Every Diamond Purchase
The festival in Damascus adds gloss. Purchasing any diamond jewellery of AED 5,000 and above will also get a free 22-carat, 1-gram gold coin at the selected outlets, such as Lulu Barsha, Meena Bazaar, Lulu Qusais, and Karama Centre.
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For customers who shop in large quantities, purchases of diamond jewellery of over AED 15,000 and above will be accompanied by an extra gold coin and an opportunity to win up to AED 100,000 in shopping vouchers through a lucky draw.
Why Winning Gold Matters More Than Ever
Gold has been a synonym of prosperity since time immemorial during Diwali, and it is even more precious in 2025. The world gold market continues to be at record levels, over 4,100 per troy ounce, and it has shown that economic uncertainties have pushed the demand for safe-haven assets.
To the UAE shoppers, such a deal translates to gold-winning Diwali promotions being not only fun during the festive season but also a financially clever move. It can be a glittering coin, a bar, or a jewellery voucher, but whatever the case may be, the rewards of the celebrations of this year are real investments.
Overall, the Dubai retail industry is shining with potential in this Diwali 2025. The shopping trip, from Deira to City Walk, might be a golden win. Therefore, be a smart shopper and remain in the holiday spirit, and you could put a little added twinkle in your home and your pocketbook this season.